I'm
RUI XIAO.
a.k.a Jane 🙋🏻♀️
SENIOR PRODUCT DESIGNER
Hello! Call me Jane. I'm a Senior Product Designer with a background in social science and architecture. I enjoy creating data-driven solutions that make a difference in people's lives. I have designed for both Fortune 100 corporations and Series A and C startups.
When I'm not designing, I'm a community organizer at Hexagon UX Houston, a chapter of women in UX non-profit I co-founded and have co-chaired since 2017.
02 CORE COMPETENCY
03 Experience
2020-PRESENT
FREELANCE
Lead Product Designer
Work with small business owners on their website and content strategy to attract and retain potential clients.
2020-PRESENT
GoExpedi
Sr. UX/UI Designer
Responsible for designing and driving the overall functionality, design system, and continuous enhancement of the GoExpedi portfolio of products through frequent user testing research and design prototyping.
2018-2020
AIG
Product Designer | Sr. Product Designer
Initially hired as a Product Designer and was quickly promoted to a Lead design role, guiding an agile team on the conceptualization and development of groundbreaking digital innovations for AIG’s portfolio of internal and external products.
2018
3Leaf Consulting
Freelance UX Designer
Provided full-spectrum product design services to an SaaS startup, helping them reach their early-stage business goals, by conducting full scope UX work.
2017-PRESENT
Hexagon UX Houston
Chapter Co-founder and Co-Chair
Community is a powerful thing. Our goal is to help womxn in tech grow their UX industry skills with the support of a strong community. We do this through 1:1 mentorship, monthly virtual events, and engaging design challenges.
2017-2018
MJV
Innovation Designer
Hired to serve in a multidisciplinary role for this Brazil-based technology and innovation consultancy specializing in service and UX design, focusing efforts on setting up a Houston-based office.
04 reference
"WHEN I THINK OF ALL THE QUALITIES IT TAKES TO BE A THOUGHT LEADER IN UX, I THINK OF JANE. AT GOEXPEDI, SHE LEAD EVERYTHING FROM OUR DESIGN SYSTEM CREATION, OUR UX RESEARCH LIBRARY DEVELOPMENT, AND DAY-TO-DAY WIREFRAMES AND UI DESIGN FOR SCRUM DELIVERABLES. JANE IS A TRUE JOY TO WORK WITH. ANYONE WHO HIRES JANE IS VERY SMART - SHE WOULD BE AN INCREDIBLE ASSET TO ANY TEAM."
LUANA RAMCHARRAN / GOEXPEDI / HEAD OF PRODUCT DESIGN
"JANE IS AN INSIGHTFUL, USER ADVOCATE WITH A KEEN EYE FOR GREAT USER EXPERIENCE DESIGN. SHE CREATES BEAUTIFUL JOURNEY MAPS AND WIREFRAMES THAT LEADS UP TO FINAL VISUAL DESIGN. SHE'S AN ANALYTICAL THINKER THAT CAN RENDER STRONG DESIGN SOLUTIONS. SHE IS A PERSON OF HIGH INTEGRITY THAT I GREATLY VALUE."
EVELYN PANDOZI / AIG / SR. PRODUCT DESIGNER